Ada Masotti, a trained corset-maker from Italy founded La Perla in 1954. With a extraordinary appreciation for how fabrics can frame the female body, Masotti quickly transformed the lingerie industry with her luxurious designs.

Blog Post Creation

La Perla Beauty is a tangent of the brand that offers luxurious makeup and skincare products. LPB pride itself on its promise of sustainability. With every product being sustainable in both formula and packaging.

The project of creating blog content for La Perla Beauty was focused on writing about popular beauty topics and then subtly integrating their products while pushing their brand TOV. The content produced was both seasonal and evergreen.